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Maharaj Kumar Sahib Dr.Lakshyaraj Singh Ji Mewar of Udaipur (MKLRSM)

Philanthropist, Educationist, Sports Patron, Business Leader, TED Speaker and Seven times Guinness World Records Holder, Maharaj Kumar Sahib Dr. Lakshyaraj Singh Ji Mewar of Udaipur wears many hats. Since an early age, he has voluntarily and conscientiously dedicated himself to public service, upholding the cause of righteousness.

Maharaj Kumar Sahib Dr. Lakshyaraj Singh Ji Mewar of Udaipur of the erstwhile royal family of Udaipur in Rajasthan, India has been shouldering the responsibilities of a storied legacy (569 CE) that include Bappa Rawal, Maharana Pratap and Maharana Sangha, with sincerity and humility while straddling those of a new and ever-changing world. These include but are not limited to the conservation and preservation of heritage and culture, of time honoured rituals and customs, education, tourism development and technical research.

He has been busy maintaining and strengthening a special and continuous relationship with not just various communities and the people of Udaipur and Mewar, in Rajasthan India but with those beyond these geographies.

He remains committed to building communities, improving the lives of ordinary people, and facilitating the task of nation-building. His belief in working for the greatest good of the greatest number, stands firm. He has exhibited these rare human qualities which define his identity as a young Indian in service of a self-reliant and resilient India.

He has positively impacted and influenced the lives of countless people through his philanthropic activities.

During the nationwide lockdown, Maharaj Kumar Sahib Dr. Lakshyaraj Singh Ji Mewar of Udaipur (MKLRSM) took the initiative of arranging the supply of hygienic packed food grains, sanitizers and masks to be distributed in the rural areas adjoining Udaipur from where daily wage workers come, as well as for the voiceless strays. Throughout this time, he garnered the support of the Rajasthan State Government to help in the welfare of humans and animals and acknowledged humbly the 'all hands on board' adage.

Demonstrating his respect and admiration for the Indian Armed Forces, MKLRSM, during the second wave of Covid-19, donated an ambulance to Indian Army stationed at Eklingji Cantonment, Udaipur on 22nd May 2021.

For more than 450 years, the House of Mewar has been steadfast in providing support for war widows, a generational initiative. While on the other hand, the welfare of former members of the Army and Police force also continue, as part of the Maharana of Mewar Charitable Foundation.

As Trustee of the Maharana of Mewar Charitable Foundation, MKLRSM upholds the vision of sustainability as outlined by Eternal Mewar. To preserve the intangible and tangible heritages of Mewar and continue to create new landmarks, both material and moral. At present, the Foundation's activities focus on heritage management (which involves the endless task of the conservation of the vast material heritage of art and architecture), on imparting quality education, encouraging sports and sporting activity, and the preservation of our natural environment. All these work for and from Mewar but with a global vision, with Udaipur and its people at the centre of all endeavours.

Eternal Mewar was conceptualized to provide the vision for the 21st century, it expresses, embodies and encompasses the core values, principles and the legacy of the House of Mewar. Eternal Mewar covers all the activities of the House of Mewar. Eternal Mewar has also emerged as a unique heritage brand exemplifying hospitality, cultural preservation, philanthropy, education, sports and spirituality for global audiences.

As President of Maharana Pratap Smarak Samiti, Udaipur, a landmark organisation established by his grandfather Maharana Bhagwat Singh Mewar, he is upholding ancient legacies and values. He has been busy building on a fitting tribute for the warrior king Maharana Pratap, beyond the shores of Udaipur. He is setting an example for young and aspirational Indians to be independent and respectful of India's heritage. "We brought attention to the history and legacy of Maharana Pratap. The sense of pride and ownership of Maharana Pratap's history is not just of my family. He is as much a public figure whose contribution goes beyond patriotism and whose legacy was forgotten for too long.” The response from the public in Udaipur and across India has been immense and gaining traction. Maharana Pratap Jayanti is now a state holiday in 5 states viz Gujarat, Haryana, Himachal Pradesh, Punjab and Rajasthan. The Maharana Pratap Memorial Park at Moti Magri highlights the valiant warrior king with artefacts, paintings, armoury and story telling using folk theatre and music. The space created offers recreation, beautiful gardens and vistas of Fateh Sagar Lake.

As Trustee of the Vidyadan Trust managing the Maharana Mewar Public School in Udaipur, MKLRSM continues to support a 150 year old tradition of educating the girl child.

He has created a stress-free educational environment wherein arts, crafts, music and sports are seamlessly blended with the CBSE curricular. Students and their family members, teachers and staff members of MMPS have benefitted from a creative, innovative environment. Since 2006, MKLRSM has ensured that over 10,000 students have become more confident, calmer and happier when they are in school. “As our students go out into the world, they are ambassadors of our value systems”, he said, adding “we are constantly building better, more stronger global citizens”.

On 1st May 2022 MKLRSM was honorary speaker for TEDx at Heritage Girls School, Udaipur.

On 26th November 2022 MKLRSM was honorary speaker for TEDx at IIM, Udaipur.

As Executive Director of HRH Group of Hotels, Udaipur, MKLRSM has undertaken the responsibility of promoting heritage tourism and generating employment in the hospitality industry. More than 1500 employees are directly employed by the hotel chain. Industry associations have awarded MKLRSM for his entrepreneurial work and for being an icon among young business leaders.

MKLRSM is also the Managing Committee Member of Hotel & Restaurant Association of Northern India, Executive Committee Member of The Federation of Hotel & Restaurant Association of India, Member of Indian Heritage Hotels Association, Advisor of Imperial Chamber of Commerce & Industry, Honorary Member of Udaipur Chamber of Commerce and Industry and Chairman of Tourism Sub Committee 2020-21 and Brand Ambassador of Round Table India.

MKLRSM continues to maintain a steady association with the House of Tatas, nurtured  by three generations; when the 17th century marble summer palace in the middle of Lake Pichola was converted into the Lake Palace Hotel.

He has also been instrumental in transforming Jagmandir Island Palace, which was the first milestone project. It has emerged as a complete destination in itself: a quiet bar, a fine dining experience, and a spa. Today Jagmandir Island Palace is the most unique and exclusive heritage venue in India for wedding ceremonies and celebrations; Regal Weddings have become synonymous with Udaipur and HRH Hotels.

Another landmark initiative was MKLRSM ensuring Udaipur hosted the first G20 Sherpa meeting after India formally assumed G20 presidency.

Being part of the Udaipur District Cricket Association since 2007 he has been a tireless promoter and patron of the sport and of budding cricketers. In 2010, for the first time after six decades, Rajasthan won the Ranji Trophy tournament under a collective leadership of which he was an integral part. As the chairperson of the UDCA since 2015, he has ensured better facilities for players, coaches and ground staff with the objective of making the sport flourish. "We need to grow at every stage, not just go through life", he said.

Harnessing a personal passion for Cricket, he has planned on a world class pitch in Udaipur, which is currently in the making.

Honours and Accolades

  • On Tuesday, April 2, 2024 - Arvind Limited, announced that Maharaj Kumar Sahib Dr. Lakshyaraj Singh Mewar of Udaipur has been appointed as brand ambassador for Primante, its premium suiting and shirting brand.

  • On Wednesday, February 15, 2024 - The Indian Hotels Company Limited, known as Taj Hotels Group, announced that Dr. Lakshyaraj Singh Mewar, Director - HRH Group of Hotels and currently serves as the Tourism Advisor to Governor of Rajasthan Kalraj Mishra, has been appointed as its brand ambassador. This move aims to foster the promotion of Indian tourism, art, culture, and the preservation of Indian heritage.
  • On 6th December 2023 Maharaj Kumar Sahib Dr. Lakshyaraj Ji Singh Mewar of Udaipur was Chief Guest for the launch of Dr. Norbert’s edition of Tod’s ‘Annals and Antiquities of Rajasthan’ at the Brunei Gallery, School of Oriental and African Studies, University of London, Thornhaugh Street, Russel Square, London WC1B 5DQ which was in conjunction with the closing of the Royal Asiatic Society’s 200th anniversary exhibition entitled “Extraordinary Endeavors”.
  • On 20th December 2022, Maharaj Kumar Sahib Dr. Lakshyaraj Ji Singh Mewar of Udaipur (MKLRSM) was conferred with the Honorary Degree of 'Doctor of Literature' (D.Litt.) for his accomplishments particularly, in the field of social work by His Excellency Shri Kalraj Mishra, Hon'ble Governor of Rajasthan and Chancellor, Mohanlal Sukhadia University, Udaipur.

  • On 1st March 2022, MKLRSM was awarded 'Rajasthan Gaurav 2022' for distinguished service to the Rajasthan State and outstanding individual achievements during an event organised by Sanskriti Yuva Sanstha presided over by His Excellency Shri Kalraj Mishra, Hon'ble Governor of Rajasthan.

  • On 27th January 2022, MKLRSM was inducted as the youngest member in the Advisory Board to the Honourable Governor of Rajasthan, His Excellency Shri Kalraj Mishra.

  • He was felicitated as one of the Covid Warriors by His Excellency Governor of Maharashtra, Shri Bhagat Singh Koshyari on 4th November 2020 and also felicitated by His Excellency Shri Kalraj Mishra, Governor of Rajasthan on 15th January 2021, in recognition of his philanthropic initiatives including three Guinness World Records and social services support during the Covid pandemic.

  • In October 2019, Alumni Awards for Social / Environmental Responsibility has been presented to MKLRSM by the Blue Mountains International Hotel Management School, Australia.

  • In July 2019, MKLRSM was awarded the 7th Bharat Gaurav Award at UK House of Commons at Parliament in London for being a source of inspiration to the youth of the Nation. Over the years he has been felicitated by FHRAI, received MICE awards, National Tourism Awards and commemorative awards for the extensive philanthropic work that he undertakes.

  • Maharaj Kumar Sahib Dr. Lakshyaraj Singh Ji Mewar of Udaipur has been bestowed with eight Guinness World Records. Twice in 2019 for the Vastra Daan campaign, a state and nation-wide campaign for collection of clothes for recycling and donation.

    1. The Vastra Daan campaign began as a localised initiative collecting old clothes for the underprivileged. It became a donation drive across India and several countries, with a tally of over 329250 clothes on 9th March 2019. The campaign reached out to over 120 schools, 15 colleges and around 30 NGOs during the campaign period. Donations also came in from 12 countries including Australia, USA, Oman, Sri Lanka and UAE.

    2. MKLRSM organised the largest donation of School Supplies in 24 hours to earn the 2nd Guinness World record. The award-winning educational campaign was 'Shiksha Protsahan Abhiyan' inspired to make a material difference in the lives of thousands of school children deprived of educational supplies of all kinds. Guinness World Records acknowledged the self-inspired work of MKLRSM as a social service campaign worthy of their global award.

    3. The 3rd record was set in 2020 when the, 'Go Green' initiative called 'Vriksh Hi Jeevan Abhiyaan' was launched. It witnessed the greatest number of people potting plants simultaneously at Udaipur. 4035 saplings were potted in less than 1 minute, setting a new world record.

    4. The 4th Guinness World Record was set when the greatest number of personal hygiene products were donated in one hour on 25th January 2021.

    5. The 5th Guinness World Record for the largest donation of Sweaters in one hour.

    6. The 6th Guinness World Record for distribution of longest line of hunger relief packages, on 28th January 2022.

    7. The 7th Guinness World Record for achieving the most seeds potted in one hour by a team, on 28th January 2023.

    8. The 8th Guinness World Record for the largest stress management lesson was achieved by Busting Exam Stress at an event, on 16th January 2024

Maharaj Kumar Sahib Dr. Lakshyaraj Singh Ji Mewar of Udaipur's hobbies reflect an eclectic mindset that encompasses a diverse interest in the arts such as Qawwali, Theatre, Hindi Poetry, Tabla in Percussion and Abstract Themed Oil Paintings to Automobiles, Bikes and Aero Modelling and sports with Cricket being a steadfast favourite.  He is also an accomplished cook and Barista

who likes to serve up authentic dishes made in the traditional way as well as experiment with the various coffee machines that are part of his personal kitchen.

A free-spirited traveller, a scientific sadhu, a rational philosopher who dreams of a world without boundaries making chaotically creative energy.